Ethics in marketing
Year of publication: |
2005
|
---|---|
Authors: | Horowitz, Shel |
Publisher: |
Mumbai [u.a.] |
Subject: | Marketing | Unternehmensethik |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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Die Bedeutung emotionaler Markenverbundenheit im Falle unmoralischen Unternehmensverhaltens
Schmalz, Sebastian, (2009)
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(2012)
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Sage brief guide to marketing ethics
(2012)
- More ...
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Nuclear lessons : an examination of nuclear power's safety, economic, and political record
Curtis, Richard, (1980)
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Guerrilla marketing goes green : winning strategies to improve your profits and your planet
Levinson, Jay Conrad, (2010)
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Grassroots marketing : getting noticed in a noisy world
Horowitz, Shel, (2000)
- More ...