Euro-Management : Geschäftskultur, Verbrauchertrends, Marketingstrategien
Alternative title: | Doing business in the European Community <dt.> |
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Year of publication: |
1991
|
Authors: | Gibbs, Paul |
Publisher: |
Zürich : Orell Füssli |
Subject: | Internationales Marketing | International marketing | Wettbewerbsstrategie | Competitive strategy | EU-Binnenmarkt | Single European market | EU-Staaten | EU countries | Europäische Gemeinschaften | Mitgliedsstaaten | Kontaktpflege | Unternehmen | Binnenmarkt |
Description of contents: | Table of Contents [gbv.de] ; Table of Contents [d-nb.info] ; Table of Contents [digitale-objekte.hbz-nrw.de] |
Extent: | 248 S 23 cm |
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Series: | |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Adressbuch ; Directory |
Language: | German |
Notes: | Zweite ISBN formal falsch im Buch |
ISBN: | 3-280-02068-9 |
Source: | ECONIS - Online Catalogue of the ZBW |
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