Examining a hybrid model for e-satisfaction and e-loyalty to e-ticketing on airline websites
Year of publication: |
2014
|
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Authors: | Elkhani, Naeimeh ; Soltani, Sheida ; Jamshidi, Mir Hadi Moazen |
Published in: |
Journal of air transport management. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6997, ZDB-ID 1208154-1. - Vol. 37.2014, p. 36-44
|
Subject: | Airline website quality | E-SERVQUAL | Marketing mix 4Ps | Expectancy Disconfirmation Theory | E-satisfaction | E-loyalty | Website | Fluggesellschaft | Airline | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Marketingmanagement | Marketing management | Dienstleistungsqualität | Service quality | Online-Handel | Online retailing |
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