Examining the influence of price-quality inference and consumer attitudes on the inclination to buy non-deceptive counterfeit goods : evidence from South Africa
Year of publication: |
2022
|
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Authors: | Ndofirepi, Takawira Munyaradzi ; Chuchu, Tinashe ; Maziriri, Eugine Tafadzwa ; Nyagadza, Brighton |
Published in: |
European journal of management studies : EJMS. - Bingley, United Kingdom : Emerald Publishing, ISSN 2635-2648, ZDB-ID 3060510-6. - Vol. 27.2022, 3, p. 317-339
|
Subject: | Counterfeit products | Non-deceptive | Purchase | South Africa | Young adults | Südafrika | Konsumentenverhalten | Consumer behaviour | Produktpiraterie | Product counterfeiting |
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