Examining "peer-to-peer" (P2P) systems as consumer-to-consumer (C2C) exchange
Year of publication: |
2008
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Authors: | Plouffe, Christopher R. |
Published in: |
European journal of marketing : EJM. - Bradford : Emerald, ISSN 0309-0566, ZDB-ID 189982x. - Vol. 42.2008, 11, p. 1179-1202
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