Examining the existence of double jeopardy and negative double jeopardy within Twitter
Year of publication: |
2017
|
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Authors: | Rogers, Andrew ; Daunt, Kate L. ; Morgan, Peter ; Beynon, Malcolm |
Published in: |
European journal of marketing : EJM. - Bingley : Emerald Publishing Limited, ISSN 0309-0566, ZDB-ID 189982-X. - Vol. 51.2017, 7/8, p. 1224-1247
|
Subject: | Clustering | Twitter | Sentiment analysis | Fuzzy c-means | Negative double jeopardy | Online environment | Social Web | Social web | Fuzzy-Set-Theorie | Fuzzy sets |
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