Examining the factors effecting the young consumers' self-service internet banking satisfaction and loyalty
Ousman Mohammed Yimam and Evrim Erdoğan Yazar
Year of publication: |
2022
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Authors: | Yimam, Ousman Mohammed ; Yazar, Evrim Erdoğan |
Published in: |
Digital transformation and new approaches in trade, economics, finance and banking. - Berlin : Peter Lang, ISBN 978-3-631-88496-6. - 2022, p. 257-283
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Subject: | Self-service Technology | SSTQUAL | Internet Banking | Perceived Risk | Customer Satisfaction | Customer Loyalty | Konsumentenverhalten | Consumer behaviour | Electronic Banking | Electronic banking | Kundenzufriedenheit | Customer satisfaction | Selbstbedienung | Self-service | Beziehungsmarketing | Relationship marketing | Dienstleistungsqualität | Service quality |
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