Excellence in advertising : the IPA guide to best practice
Year of publication: |
1997 ; Reprint.
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Other Persons: | Butterfield, Leslie (contributor) |
Publisher: |
Oxford [u.a.] : Butterworth-Heinemann |
Subject: | Werbung | Aufsatzsammlung |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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Werbung : Strategien und Konzepte für die Zukunft
Mattenklott, Axel, (2002)
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The advertising business : operations, creativity, media planning, integrated communications
Jones, John Philip, (1999)
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Buy this book : studies in advertising and consumption
Nava, Mica, (1997)
- More ...
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Ikone einer Leidenschaft : die Entwicklung der Marke Mercedes-Benz
Butterfield, Leslie, (2005)
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Enduring passion : the story of the Mercedes-Benz brand
Butterfield, Leslie, (2005)
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AdValue : twenty ways advertising works for business
Butterfield, Leslie, (2003)
- More ...