Experiences of embedding long-term thinking in an environment of short-termism and sub-par business performance : investing in intangibles for sustainable growth
Year of publication: |
2019
|
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Authors: | Sewchurran, Kosheek ; Dekker, Johan ; McDonogh, Jennifer |
Published in: |
Journal of business ethics : JOBE. - Dordrecht : Springer, ISSN 0167-4544, ZDB-ID 868017-6. - Vol. 157.2019, 4, p. 997-1041
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Subject: | Capabilities | Customer value proposition | Intangible assets | Short-termism | Systems | Value creation | Strategic management | Immaterielle Werte | Betriebliche Wertschöpfung | Strategisches Management | Kundenwert | Customer value | Immaterielle Güter | Intangible goods | Unternehmenserfolg | Firm performance | Beziehungsmarketing | Relationship marketing |
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