Experimental evaluation of sequential bias in online customer reviews
Year of publication: |
2014
|
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Authors: | Eryarsoy, Enes ; Piramuthu, Selwyn |
Published in: |
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group. - Amsterdam : Elsevier, ISSN 0378-7206, ZDB-ID 432134-0. - Vol. 51.2014, 8, p. 964-971
|
Subject: | Recommender systems | Online product reviews | Sequential bias | Data Mining | Data mining | Personalisierung | Personalization | Virales Marketing | Viral marketing | Experiment | Online-Handel | Online retailing | Systematischer Fehler | Bias | Konsumentenverhalten | Consumer behaviour |
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