Expert systems in the marketing organization
Year of publication: |
1995
|
---|---|
Authors: | Stone, Robert W. ; Good, David J. |
Published in: |
Industrial management & data systems. - Bradford : Emerald, ISSN 0007-6929, ZDB-ID 7633907. - Vol. 95.1995, 4, p. 3-7
|
Saved in:
Saved in favorites
Similar items by person
-
The impacts of computer systems on perceptions of customer service and marketing effectiveness
Stone, Robert W., (2009)
-
Computer Technology and the Marketing Organization: An Empirical Investigation
Good, David J., (1995)
-
The assimilation of computer-aided marketing activities
Stone, Robert W., (2001)
- More ...