Explaining buyers' responses to sellers' violation of trust
Year of publication: |
2007
|
---|---|
Authors: | Wang, Sijun ; Huff, Lenard C. |
Other Persons: | Wilson, David (ed.) |
Published in: |
European Journal of Marketing. - Emerald Group Publishing Limited, ISSN 1758-7123, ZDB-ID 2002936-6. - Vol. 41.2007, 9/10, p. 1033-1052
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Trust | Buyer‐seller relationships | Service failures |
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