Explaining how algorithms work reduces consumers' concerns regarding the collection of personal data and promotes AI technology adoption
Year of publication: |
2022
|
---|---|
Authors: | Querci, Ilaria ; Barbarossa, Camilla ; Romani, Simona ; Ricotta, Francesco |
Published in: |
Psychology & marketing. - New York, NY : Wiley Interscience, ISSN 1520-6793, ZDB-ID 2002068-5. - Vol. 39.2022, 10, p. 1888-1901
|
Subject: | adoption of AI technologies | data collection concerns | mechanistic explanations of AI algorithms | privacy |
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