Exploring consumers to buy innovative products : mobile phone upgrading intention
Fang-Mei Tseng; Hsin-Yen Chiang
| Year of publication: |
2013
|
|---|---|
| Authors: | Tseng, Fang-mei ; Chiang, Hsin-yen |
| Published in: |
The journal of high technology management research. - Amsterdam [u.a.] : Elsevier, ISSN 1047-8310, ZDB-ID 1041080-6. - Vol. 24.2013, 2, p. 77-87
|
| Subject: | Upgrade | 3G mobile phone | WiMAX | Mobiltelefon | Mobile phone | Produktentwicklung | New product development | Konsumentenverhalten | Consumer behaviour | Empirische Methode | Empirical method | Taiwan |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010221688