Exploring linkages between socio‐demographic factors and customer loyalty in India
Year of publication: |
2014
|
---|---|
Authors: | Mishra, Sita ; Prasad, Sai |
Published in: |
Management & Marketing. - Economic Publishing House, ISSN 1842-0206. - Vol. 9.2014, 1, 2
|
Publisher: |
Economic Publishing House |
Subject: | loyalty | customer | socio‐demographic Factors | Brand | CRM | Relationship |
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