Exploring the link between masculinity and consumption
Year of publication: |
2008
|
---|---|
Authors: | Zayer, Linda Tuncay ; Otnes, Cele |
Published in: |
Brick & mortar shopping in the 21st century. - New York, NY [u.a.] : Erlbaum, ISBN 0-8058-6394-X. - 2008, p. 153-169
|
Subject: | Konsumentenverhalten | Consumer behaviour | Geschlechterforschung | Gender studies | Männer | Men |
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