Exploring the reasons for bank-switching behavior in retail banking
Cong Zhao, Abu Hanifa Md. Noman and Kaveh Asiaei
| Year of publication: |
2022
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|---|---|
| Authors: | Zhao, Cong ; Noman, Abu Hanifa Md. ; Asiaei, Kaveh |
| Published in: |
International journal of bank marketing. - Bingley : Emerald, ISSN 1758-5937, ZDB-ID 2032104-1. - Vol. 40.2022, 2, p. 242-262
|
| Subject: | Bank | Customer | Determinants | Malaysia | Switching behavior | Konsumentenverhalten | Consumer behaviour | Privatkundengeschäft | Personal banking |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJBM-01-2021-0042 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013165362