Exploring the relationship between customer satisfaction and loyalty in the mobile telecommunication industry in Ghana
Bylon Abeeku Bamfo
| Year of publication: |
2009
|
|---|---|
| Authors: | Bamfo, Bylon Abeeku |
| Published in: |
Indian journal of economics & business : IJEB. - New Delhi : Serials Publ., ISSN 0972-5784, ZDB-ID 2136804-1. - Vol. 8.2009, 2, p. 299-311
|
| Subject: | Mobilkommunikation | Mobile communications | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Ghana | Beziehungsmarketing | Relationship marketing |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003940460