Extended TPB model to understand consumer “selling” behaviour
Year of publication: |
2017
|
---|---|
Authors: | Kumar, Anita |
Published in: |
Asia Pacific Journal of Marketing and Logistics. - Emerald Publishing Limited, ISSN 1758-4248, ZDB-ID 2037486-0. - Vol. 29.2017, 4, p. 721-742
|
Publisher: |
Emerald Publishing Limited |
Subject: | Consumer selling behaviour | Extended TPB model | Mobile phone waste | Reverse supply chain design |
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