Extrinsic motivations behind mobile shopping : what drives regular and occasional shoppers?
Francesca De Canio, Maria Fuentes-Blasco and Elisa Martinelli
| Year of publication: |
2022
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|---|---|
| Authors: | De Canio, Francesca ; Fuentes-Blasco, Maria ; Martinelli, Elisa |
| Published in: |
International journal of retail and distribution management. - Bingley : Emerald, ISSN 1758-6690, ZDB-ID 2032071-1. - Vol. 50.2022, 8/9, p. 962-980
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| Subject: | Mobile shopping | Occasional shoppers | Regular shoppers | Shopping motivations | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Einkaufszentrum | Shopping center |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJRDM-10-2021-0489 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013398143