Factors influencing customers' dine out intention during COVID-19 reopening period : the moderating role of country-of-origin effect
Year of publication: |
2021
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Authors: | Wei, Chunhao ; Chen, Han ; Lee, Yee Ming |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 95.2021, p. 1-11
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Subject: | Brand trust | Country-of-origin | COVID-19 | Dining involvement | Intention | Preventive measures | Coronavirus | Konsumentenverhalten | Consumer behaviour | Herkunftsbezeichnung | Designation of origin | Markenimage | Brand image | Gastronomie | Restaurant industry | Vertrauen | Confidence | Ursprungsregeln | Rules of origin |
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