COVID-19 preventive measures and restaurant customers’ intention to dine out : the role of brand trust and perceived risk
Chunhao Wei, Han Chen, Yee Ming Lee
| Year of publication: |
2022
|
|---|---|
| Authors: | Wei, Chunhao ; Chen, Han ; Lee, Yee Ming |
| Published in: |
Service business. - Berlin : Springer, ISSN 1862-8508, ZDB-ID 2279938-2. - Vol. 16.2022, 3, p. 581-600
|
| Subject: | Brand trust | COVID-19 | Intention | Perceived risk | Restaurant management | Coronavirus | Gastronomie | Restaurant industry | Konsumentenverhalten | Consumer behaviour | Vertrauen | Confidence | Markenführung | Brand management | Risiko | Risk | Markenimage | Brand image | Beziehungsmarketing | Relationship marketing |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s11628-021-00462-9 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013459464