Factors that influence consumer use of online news micropayments in the Swiss news industry
Year of publication: |
2022
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Authors: | Pfeiffer, Manja ; Carter, Stephen |
Published in: |
International journal of economics and business research : IJEBR. - Genève [u.a.] : Inderscience Enterprises, ISSN 1756-9869, ZDB-ID 2537709-7. - Vol. 23.2022, 4, p. 435-464
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Subject: | consumer use | micropayments | online news | perception factors | Switzerland | TAM | technology acceptance model | Konsumentenverhalten | Consumer behaviour | Schweiz | Innovationsakzeptanz | Innovation adoption | Internet | Elektronische Publikation | Electronic publishing |
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