Fairly sold? : adding value with fair trade coffee in cafes
Andrew Murphy and Ben Jenner-Leuthart
| Year of publication: |
2011
|
|---|---|
| Authors: | Murphy, Andrew ; Jenner-Leuthart, Ben |
| Published in: |
The journal of consumer marketing. - Bingley : Emerald Publishing Limited, ISSN 0736-3761, ZDB-ID 630151-4. - Vol. 28.2011, 7, p. 508-515
|
| Subject: | Fairer Handel | Fair trade | Kaffee | Coffee | Gastronomie | Restaurant industry | Konsumentenverhalten | Consumer behaviour | Neuseeland | New Zealand |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009407499