Cover -- Half Title -- Series Page -- Title Page -- Copyright Page -- Contents -- List of figures -- List of table -- Preface to the second edition -- Introduction -- PART ONE Fashion and fashion theories -- Introduction -- 1 Explaining it Away -- 2 The Empire of Fashion: Introduction -- 3 Adorned in Zeitgeist -- 4 Haute Couture and Haute Culture -- PART TWO What fashion is and is not -- Introduction -- 5 Fashion -- 6 Art -- 7 Antifashion: The Vicissitudes of Negation -- 8 Fashion -- 9 Extract from Fashion and Anti Fashion -- PART THREE Fashion and (the) image -- Introduction -- 10 Fashion Photography -- 11 Going Beyond 'The Fashion System': A Critique -- 12 'Doing Fashion Photographs' -- 13 Introduction: Aboud Sodano and Paul Smith -- PART FOUR Sustainable fashion -- Introduction -- 14 Consumers' Perceptions of 'Green': Why and How Consumers Use Eco-Fashion and Green Beauty Products -- 15 Fashion, Needs and Consumption -- 16 Fashion and Sustainability: Repairing the Clothes we Wear -- PART FIVE Fashion as communication -- Introduction -- 17 Social Life as a Sign System -- 18 The Analysis of the Rhetorical System -- 19 Do Clothes Speak? What Makes them Fashion? -- 20 When the Meaning is not a Message: A Critique of the Consumption as Communication Thesis -- 21 "Fashion as Communication Revisited" -- PART SIX Fashion: identity and difference -- Introduction -- 22 Express Yourself: The Politics of Dressing Up -- 23 Objectifying Gender: The Stiletto Heel -- 24 'Power Dressing' and the Construction of the Career Woman -- 25 From Gay to Queer - Or, Wasn't Fashion Always Already a Very Queer Thing? -- 26 Lesbian Style: From Mannish Women to Lipstick Dykes -- 27 Popular Fashion and Working-Class Affluence -- 28 Fashion: From Class Differentiation to Collective Selection -- 29 Great Aspirations: Hip Hop and Fashion Dress for Excess and Success.
