Fast-Food Restoranlarda Bireysellestirme, Musteri Tatmini, Minnettarlik ve Tekrar Satin Alma Egilimi Arasindaki Iliski: Tekrar Satin Alma Egiliminde Ataletin Farklilastirici Etkisi
Year of publication: |
2013
|
---|---|
Authors: | UYGUR, Selma MEYDAN ; KUCUKERGIN, Kemal Gurkan |
Published in: |
Ege Academic Review. - İktisadi ve İdari Bilimler Fakültesi. - Vol. 13.2013, 3, p. 383-392
|
Publisher: |
İktisadi ve İdari Bilimler Fakültesi |
Subject: | Bireysellestirme | musteri tatmini | minnettarlik | tekrar satin alma egilimi | atalet | fast-food restoranlar |
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