Female franchisees : a lost opportunity for franchising sector growth?
Park Thaichon, Scott Weaven, Sara Quach, Kelli Bodey, Bill Merrilees and Lorelle Frazer
| Year of publication: |
2020
|
|---|---|
| Authors: | Thaichon, Park ; Weaven, Scott ; Quach, Sara ; Bodey, Kelli ; Merrilees, Bill ; Frazer, Lorelle |
| Published in: |
Journal of strategic marketing. - London : Routledge, ISSN 1466-4488, ZDB-ID 2020800-5. - Vol. 28.2020, 2, p. 107-122
|
| Subject: | entrepreneurs | Female | franchise business model | franchising | Franchising | Geschäftsmodell | Business model | Frauen | Women | Entrepreneurship | Entrepreneurship approach | Weibliche Arbeitskräfte | Women workers | Unternehmenswachstum | Firm growth | Weibliche Führungskräfte | Women managers |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/0965254X.2018.1482946 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012202797