Five strategies for multinational marketing
Year of publication: |
1980
|
---|---|
Authors: | Keegan, Warren J. |
Published in: |
International marketing strategy. - New York [u.a.] : Pergamon Pr., ISBN 0-08-025543-4. - 1980, p. 190-198
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Subject: | Absatzplanung | Absatz | Ausland |
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