Focal versus background goals in consumer financial decision-making : trading of financial returns for self-expression?
Jaakko Aspara; Amitav Chakravarti; Arvid Hoffmann
| Year of publication: |
2015
|
|---|---|
| Authors: | Aspara, Jaakko ; Chakravarti, Amitav ; Hoffmann, Arvid O. I. |
| Published in: |
European journal of marketing : EJM. - Bingley : Emerald Publishing Limited, ISSN 0309-0566, ZDB-ID 189982-X. - Vol. 49.2015, 7/8, p. 1114-1138
|
| Subject: | Backround goals | Consumer financial decision-making | Focal goals | Household finance | Self-expression | Konsumentenverhalten | Consumer behaviour | Anlageverhalten | Behavioural finance | Privater Haushalt | Household |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011338810