Food advertising and childhood obesity : examining food type, brand mascot physique, health message and media
Fariba Esmaeilpour and Mitra Shabani Nashtaee
| Year of publication: |
2020
|
|---|---|
| Authors: | Esmaeilpour, Fariba ; Nashtaee, Mitra Shabani |
| Publisher: |
Abingdon, Oxon : Routledge, |
| Subject: | Marktforschung | Market research | Körpergewicht | Body weight | Kinder | Children | Ernährungsverhalten | Eating habit | Werbewirkung | Advertising effects | Lebensmittel | Food | Werbung | Advertising |
| Extent: | 1 online resource. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-0-429-34443-5 ; 0-429-34443-0 ; 978-1-000-04393-8 ; 1-000-04393-2 ; 978-1-000-04389-1 ; 1-000-04389-4 ; 978-1-000-04385-3 ; 1-000-04385-1 ; 978-0-367-36187-7 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013180801