Food packaging and the color red : how negative cognitive associations influence feelings of guilt
Renaud Lunardo, Camille Saintives, Damien Chaney
| Year of publication: |
2021
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|---|---|
| Authors: | Lunardo, Renaud ; Saintives, Camille ; Chaney, Damien |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 134.2021, p. 589-600
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| Subject: | Color | Guilt | Negative associations | Healthiness | Food packaging | Emotion | Konsumentenverhalten | Consumer behaviour | Kognition | Cognition | Verpackung | Packaging | Lebensmittel | Food | Ernährungsindustrie | Food industry |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2021.05.052 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012643922