Forage for thought : mobilizing codes in the movement for grass-fed meat and dairy products
Year of publication: |
2008
|
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Authors: | Weber, Klaus ; Heinze, Kathryn L. ; DeSoucey, Michaela |
Published in: |
Administrative science quarterly : ASQ ; dedicated to advancing the understanding of administration through empirical investigation and theoretical analysis. - London : Sage, ISSN 0001-8392, ZDB-ID 210487-8. - Vol. 53.2008, 3, p. 529-567
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Subject: | Rinderhaltung | Cattle farming | Milchviehhaltung | Dairy farming | Ökologischer Landbau | Organic farming | Verbraucherberatung | Consumer advice | Soziale Bewegung | Social movement | Soziales Netzwerk | Social network | Nischenstrategie | Niche marketing strategy | USA | United States | 1990- |
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