Formation and performance of multi‐partner joint ventures: a Sino‐foreign illustration
Year of publication: |
1998
|
---|---|
Authors: | Griffith, David A. ; Hu, Michael Y. ; Chen, Haiyang |
Published in: |
International Marketing Review. - MCB UP Ltd, ISSN 1758-6763, ZDB-ID 2032066-8. - Vol. 15.1998, 3, p. 171-187
|
Publisher: |
MCB UP Ltd |
Subject: | China | International marketing | Joint ventures | Market entry | Marketing theory |
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