Franchising as a way of creating entrepreneurship and innovation
Year of publication: |
2014
|
---|---|
Authors: | Lewandowska, Lucyna |
Published in: |
Comparative Economic Research. Central and Eastern Europe. - Warsaw : De Gruyter, ISSN 2082-6737. - Vol. 17.2014, 3, p. 163-181
|
Publisher: |
Warsaw : De Gruyter |
Subject: | franchising | franchise | franchise system | know-how | entrepreneurship | knowledge | innovation | competitiveness | standardization | business risk |
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