From volume to value : managing the value-add reseller channel at Cisco systems
Kirthi Kalyanam; Surinder Brar
| Year of publication: |
2009
|
|---|---|
| Authors: | Kalyanam, Kirthi ; Brar, Surinder |
| Published in: |
California management review. - Thousand Oaks, CA : Sage Publishing on behalf of The University of California Press, ISSN 0008-1256, ZDB-ID 222930-4. - Vol. 52.2009/10, 1, p. 94-119
|
| Subject: | Cisco Systems Inc. <San José, Calif.> / Internet Business Solutions Group | Vertriebsweg | Distribution channel | Workflow-Management-System | Workflow management system | Betriebliche Wertschöpfung | Value creation | 1996-2008 |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003960207