Fruit pictures on beverage packages, health effect, and purchase intention
Year of publication: |
2024
|
---|---|
Authors: | Kato, Takumi ; Sugiura, Toshiko |
Published in: |
International journal of consumer studies. - Oxford [u.a.] : Wiley-Blackwell, ISSN 1470-6431, ZDB-ID 2141394-0. - Vol. 48.2024, 3, Art.-No. e13051, p. 1-13
|
Subject: | front-of-package | health involvement | healthy | illustration | picture | product design |
-
What if you stop and think about it? : nutrition logos and product selection behavior
Onozaka, Yuko, (2014)
-
Andrews, J. Craig, (2014)
-
The value of front-of-package and point-of-purchase summaries in the cold cereal industry
Ivanova, Albena, (2020)
- More ...
-
Contribution of concept recall to brand loyalty : An empirical analysis of design and performance
Kato, Takumi, (2021)
-
The impact of questionnaire length on the accuracy rate of online surveys
Kato, Takumi, (2021)
-
Kato, Takumi, (2021)
- More ...