Fundamentals of marketing research
Other Persons: | Malhotra, Naresh K. (contributor) |
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Publisher: |
Los Angeles [u.a.] : Sage |
Subject: | Marketingforschung | Aufsatzsammlung |
Published items: |
6 hits in USB Köln Online Catalogue BWL
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Spatial analysis in marketing : theory, methods, and applications
Ghosh, Avijit, (1991)
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New dimensions in marketing - quality of life research
Sirgy, Mack Joseph, (1995)
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Advanced methods of marketing research
Bagozzi, Richard P., (1994)
- More ...
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Personal reflections on my research contribution to marketing
Malhotra, Naresh K., (2011)
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Marketing of services : retailing and health care
Malhotra, Naresh K., (2011)
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International and cross-cultural marketing
Malhotra, Naresh K., (2011)
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