Geo-marketing : a new tool for marketers
Year of publication: |
2023
|
---|---|
Authors: | Saini, Shweta ; Bansal, Rohit |
Published in: |
Enhancing customer engagement through location-based marketing. - Hershey, PA : IGI Global, ISBN 978-1-6684-8178-3. - 2023, p. 102-112
|
Subject: | Marketingmanagement | Marketing management | Online-Marketing | Internet marketing |
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