Global strategy ... in a world of nations?
Year of publication: |
2003
|
---|---|
Authors: | Yip, George S. |
Published in: |
Smart globalization : designing global strategies, creating global networks. - San Francisco, CA : Jossey Bass, ISBN 0-7879-6532-4. - 2003, p. 39-66
|
Subject: | Globalisierung | Globalization | Internationales Marketing | International marketing | Gesundheitswesen | Health care system |
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