Globalisierung : [neue Gobal Player, globale Vermarktung, Globalisierungskritik, globale Trends]
Sarah Powell & Pervez Ghauri. Aus dem Engl. von Matthias Reiss
| Alternative title: | Globalisation <dt.> Essential Managers: Globalisation <dt.> |
|---|---|
| Year of publication: |
2010
|
| Authors: | Powell, Sarah ; Ghauri, Pervez N. |
| Other Persons: | Reiss, Matthias (contributor) |
| Publisher: |
Offenbach am Main : GABAL |
| Subject: | Internationales Management | International management | Internationales Marketing | International marketing | Globalisierung | Globalization |
| Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] |
| Extent: | 72 S. Ill. 18 cm, 100 gr. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Erscheint: November 2010 |
| ISBN: | 978-3-86936-116-1 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008732389