Goal specificity or ambiguity? : effects of self-quantification on persistence intentions
Haijiao Shi and Rong Chen
| Year of publication: |
2022
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|---|---|
| Authors: | Shi, Haijiao ; Chen, Rong |
| Published in: |
Journal of research in interactive marketing : interactive marketing and computer-mediated communication. - Bingley : Emerald, ISSN 2040-7130, ZDB-ID 2556111-X. - Vol. 16.2022, 4, p. 569-584
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| Subject: | Goal specificity | Perceived closeness | Persistence intentions | Self-quantification | Sharing |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JRIM-07-2021-0181 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013536259