Grow Your Global Markets : A Handbook for Successful Market Entry
Year of publication: |
2017
|
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Authors: | Hopkins, Raymond A. |
Publisher: |
Berkeley, CA : Apress |
Subject: | Internationaler Markteintritt | International market entry | KMU | SME | USA | United States | Markt | Internationales Marketing | Markteintrittsstrategie |
Description of contents: | Description [swbplus.bsz-bw.de] |
Extent: | Online-Ressource (XVI, 282 p. 16 illus., 8 illus. in color, online resource) |
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Series: | |
Type of publication: | Book / Working Paper |
Language: | English |
ISBN: | 978-1-4842-3114-2 ; 978-1-4842-3113-5 |
Other identifiers: | 10.1007/978-1-4842-3114-2 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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