Grundbegriffe des Marketing
Joachim Zentes
| Year of publication: |
1983
|
|---|---|
| Authors: | Zentes, Joachim |
| Publisher: |
Stuttgart : Poeschel |
| Subject: | Absatz | Betriebswirtschaftliche Enzyklopädie | Deutschland | Marketing |
| Description of contents: | Table of Contents [swbplus.bsz-bw.de] |
| Extent: | 427 S. graph. Darst. 8° |
|---|---|
| Series: | Sammlung Poeschel. - Stuttgart : Schäffer-Poeschel, ISSN 0581-457X, ZDB-ID 256795-7. - Vol. 108 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Enzyklopädie ; Wörterbuch |
| Language: | German |
| Notes: | Literaturverz. S. [396] - 408 |
| ISBN: | 3-7910-9119-0 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000077905