Grundlagen der Werbung : Aufmerksamkeitsagent und Grenzgänger
Year of publication: |
2009
|
---|---|
Authors: | Hoffjann, Olaf |
Published in: |
Handbuch Medienmanagement. - Berlin [u.a.] : Lit, ISBN 978-3-8258-1301-7. - 2009, p. 263-273
|
Subject: | Mediensektor | Media industries | Werbung | Advertising |
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