Guilt-free food consumption : one of your five ideologies a day
Year of publication: |
2016
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Authors: | Haynes, Paul ; Podobsky, Stepan |
Published in: |
The journal of consumer marketing. - Bingley : Emerald Publishing Limited, ISSN 0736-3761, ZDB-ID 630151-4. - Vol. 33.2016, 3, p. 202-212
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Subject: | Cultural branding | Sustainable consumption | Fairtrade | Organic | Food marketing | Guilt-free | Bio-Lebensmittel | Organic food | Lebensmittelkonsum | Food consumption | Markenführung | Brand management | Konsumentenverhalten | Consumer behaviour | Lebensmittelmarkt | Food market | Nachhaltigkeit | Sustainability | Fairer Handel | Fair trade |
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