Extent: | xxxii, 374 Seiten Illustrationen |
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Series: | |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Aufsatzsammlung ; Sammelwerk ; Collection of articles of several authors |
Language: | English |
Notes: | Enthält 20 Beiträge Includes bibliographical references and index Abweichender Titel: Leveraging consumer psychology for effective customer engagement |
ISBN: | 978-1-5225-0746-8 ; 978-1-5225-0747-5 |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011518207