Handbook of research on marketing and corporate social responsibility
edited by Ronald Paul Hill (Villanova University, USA), Ryan Langan (University of San Francisco, USA)
| Year of publication: |
2016 ; Paperback edition
|
|---|---|
| Other Persons: | Hill, Ronald Paul (ed.) ; Langan, Ryan (ed.) |
| Publisher: |
Cheltenham, UK : Edward Elgar |
| Subject: | Marketing | Corporate Social Responsibility | Corporate social responsibility | Soziale Verantwortung | Marketingstrategie | Verbraucherverhalten |
| Description of contents: | Table of Contents [gbv.de] |
| Published items: |
18 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | xii, 418 Seiten |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Sammelwerk ; Collection of articles of several authors |
| Language: | English |
| Notes: | Enthält 18 Beiträge |
| ISBN: | 1-78536-866-4 ; 978-1-78100-378-7 ; 978-1-78536-866-0 |
| Other identifiers: | 10.4337/9781783476091 [DOI] |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011418974