Handbuch Zielgruppenmanagement
Stephan Duttenhöfer ... (Hrsg.)
| Year of publication: |
2009
|
|---|---|
| Other Persons: | Duttenhöfer, Stephan (contributor) |
| Publisher: |
Frankfurt am Main : Knapp |
| Subject: | Kreditwesen | Zielgruppe | Marktsegmentierung | Aufsatzsammlung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] ; Description [digitool.hbz-nrw.de] |
| Extent: | XIV, 473 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| ISBN: | 978-3-8314-0827-6 |
| Source: |
Persistent link: https://www.econbiz.de/10009499043