Healthcare self-management tools : promotion or prevention regulatory focus? ; a scale (PR-PV) development and validation
Year of publication: |
2015
|
---|---|
Authors: | Nieroda, Marzena ; Keeling, Kathleen ; Keeling, Debbie |
Published in: |
Journal of marketing theory and practice. - Statesboro, GA : Assoc., ISSN 1069-6679, ZDB-ID 2034622-0. - Vol. 23.2015, 1, p. 57-74
|
Subject: | Gesundheitsmarketing | Health care marketing | E-Health | E-health | Mobile Anwendung | Mobile application | Medizintechnik | Medical technology | Innovationsakzeptanz | Innovation adoption | Gesundheitsversorgung | Health care |
-
Encadrement normatif et contractuel des pratiques de téléconsultation en clinique de première ligne
Bourassa Forcier, Mélanie, (2021)
-
Wilkowska, Wiktoria, (2015)
-
Assessing technology innovation of mobile health apps for medical care providers
Galetsi, Panagiota, (2023)
- More ...
-
Retail relationships in a digital age
Keeling, Kathleen, (2013)
-
Foos, Adrienne E., (2016)
-
Retail relationships in a digital age
Keeling, Kathleen, (2013)
- More ...