High performance in after-sales support services in the automotive industry
Frank Huber; Sebastian K. Bauer
| Year of publication: |
2009
|
|---|---|
| Authors: | Huber, Frank ; Bauer, Sebastian K. |
| Published in: |
International journal of automotive technology and management : IJATM. - Milton Keynes : Inderscience Enterprises Ltd., ISSN 1470-9511, ZDB-ID 2063658-1. - Vol. 9.2009, 3, p. 334-347
|
| Subject: | Kfz-Industrie | Automotive industry | Leistungsbündel | Bundling strategy | Dienstleistungsqualität | Service quality | Controlling | Management control | Marktforschung | Market research | Theorie | Theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003882869